“I’m going broke,” my friend Brian told me. “Logging on to my bank account is like watching an ice cube in the Sahara.”
I was sorry to hear about his dilemma. What was driving him to financial ruin? What sort of nettlesome money-sapping addiction had my friend in its grasp?
“Trying to eat healthy,” he explained. “For example, every Saturday I go to the farmers’ market and shell out $24 a pound—for kale! It costs me a fortune. But if you want to eat right, you gotta shell out for the good stuff, no?”
I shook my head. At Eat This, Not That!, we spend a lot of time unmasking health imposters. And the truth is, the superpowers of kale, like the dangers of the Bermuda Triangle, have been highly exaggerated. Sure, it’s good for you, but the ranking of kale as our greatest green is just one of many word-of-mouth myths that drive our nutritional decision-making, often in the wrong direction. Much of what we believe about food is really just hearsay, a game of nutritional telephone handed down from science journals to newspapers to television to your Aunt Phoebe to your mom and then to you, with marketers in between.
Well, we had the research team at Eat This, Not That! track down the truth. Learn how to separate fact from fiction and you might finally shed the habits that are silently sabotaging your efforts. But I must warn you: The truth can hurt. Once you’ve recovered, don’t miss the 14 Ways to Lose Your Belly in 14 Days.