Arts Business Academy for Creative Artists

Local arts professionals and business leaders will provide training on topics, including defining your goal as an artist, pricing, marketing, media and banking.

ST. PETERSBURG – The St. Petersburg Arts Alliance presents the annual Arts Business Academy for emerging creative businesses, artists, musicians and writers. This certificate course will provide artists, musicians, writers, graphic designers with the skillsets and confidence to launch an arts business career. Local arts professionals and business leaders will provide training on topics, including defining your goal as an artist, pricing, marketing, media and banking.

The Arts Alliance collaborates with St. Petersburg College’s Workforce, Community, & Corporate Partnerships. In addition to the sessions, participants will have access to SPC’s supplemental non-credit workforce training courses. These non-credit courses will help participants develop their professional skill sets, including effective communication, writing skills, and the essentials of marketing.

“The St. Petersburg Arts Alliance is committed to professional arts education to support the growing numbers of artist-entrepreneurs who drive our creative economy,” SPAA Director Tracy Kennard said. “And thanks to our Arts Business Resource Center supporters, we are thrilled to offer scholarships so that the academy remains financially accessible to all.”

The cost for the series is $199 per person and includes six highly interactive Zoom sessions plus three online classes. Limited full scholarships are available for artists with financial needs — email tracy@stpeteartsalliance.org for a scholarship application. Sessions will be held on Wednesday afternoons beginning February 9 from 1-2:30 p.m. on Zoom.

The Arts Academy is a program of SPAA’s Arts Resource Center, made possible with support from Duke Energy Foundation, the Robert and Toni Bader Foundation, the TD Charitable Foundation, and the St. Pete Greenhouse, all helping to create entrepreneurial opportunities and financial stability, for our creative community.

For more information and to register, please visit STPE.CO/ABA

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