Open enrollment for marketplace insurance is underway. Here’s how you can get help.

Open enrollment for federal marketplace plans under the Affordable Care Act is now open through Dec. 15, 2023, for plans that start on Jan. 1, 2024.


STATEWIDE — Through Dec. 15, Floridians can enroll in health insurance plans through the federal marketplace.

The navigators who help people pick plans expect record enrollment.

Last year, Florida led the nation in Obamacare enrollees through the marketplace. More than 3.2 million Florida residents signed up for plans at

That number is expected to be even larger this year as some Floridians dropped from Medicaid plans they qualified for during the pandemic.

“We could see a pretty significant increase in our enrollment numbers this year, based on some of that, because I think the Medicaid program probably captured a lot of people during the pandemic that maybe never have used some of the public coverage options,” said Jodi Ray, the director of Florida Covering Kids & Families.

She encourages people to reach out for help navigating the wide array of plans.

“We have sometimes upwards of 150 plans in the Tampa Bay area. That’s a lot of information for an individual to process,” Ray said.

Open enrollment ends Dec. 15 for those who want to start their new insurance on Jan. 1, 2024, and Jan. 16, 2024, for those who want coverage starting in February.

You can get connected with a navigator near you at or by calling 1-877-813-9115.

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